We have found that new parents are the ideal target for life insurance policies. If you have a good sales team, your pitch can be a slam dunk. There are over 2 million people that have children under 1 year old that you could be targeting. We craft the mail campaign from start to finish which includes data, mail piece, postage receipts, daily mail delivery tracking and much more.
To most new parents, getting settled with a new baby means figuring out how to function on little to no sleep. The financial issues rarely get the time of day, even though numerous important issues appear once you have a child. As a result, many new parents put their financial security at risk by making rash decisions or avoiding issues all together.
Once you become a parent, having enough life insurance is essential. If one or both parents die, you have to make sure your dependents will be provided for. Most employers offer life insurance, but 9 times out of 10 that is not enough. In this economy, it's not uncommon to get laid off. When that happens, you lose your life insurance with the employer and then what do you do? Generally people need five times their earnings, plus the amount of the total household debt and enough to cover college tuition.
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